REVENGE ON THE NERDS I didn’t go to art school to learn math and science. No, my desire was to communicate with ideas made up of pictures and words. And yet many art directors are now expected to know how to code. I’ve made countless TV commercials. But I have no idea how a movie […]

Dye Transfer or Die

Before there was Photoshop, retouching happened on actual photos. Skilled craftsmen (and women) would wield their airbrushes over dye transfers which were the highest quality prints available. The process of retouching was time consuming and expensive. Retouchers were paid nicely for their artistry. When computer retouching first appeared, they were in the domain of the […]